Disinformation is part and parcel of social media’s business model, new research shows
Carlos Diaz Ruiz, Hanken School of Economics Deceptive online content is big business. The digital advertising market is now worth €625 billion, and their business model is simple: more clicks, views or engagement means more money from advertisers. Incendiary, shocking content – whether it is true or not – is an easy way to get […]
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